VegasHero Statement on Cookies and Tracking Technologies
Last Updated: 14 October 2026
Introduction
This Cookie Policy explains how VegasHero utilises cookies and similar tracking technologies on our website. These technologies are essential for delivering a secure, efficient, and personalised user experience. By employing cookies, we can ensure the proper functioning of our services, understand user interaction with our platform, and maintain compliance with our legal and regulatory obligations.
Our use of cookies is governed by the applicable data protection laws in the United Kingdom, including the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR). This policy provides you with detailed information about the types of cookies we use, their purpose, and your rights to control their use.
We advise you to read this policy in its entirety to understand our practices regarding cookies. Your continued use of the VegasHero website signifies your understanding of and agreement with the terms outlined in this policy. This document should be read in conjunction with our Privacy Policy and Terms and Conditions.
Purpose of Cookies
At VegasHero, we use cookies for several key purposes integral to the provision of our services. Primarily, they are used to ensure the core functionality of our website, such as managing user login sessions, processing transactions securely, and remembering your preferences, including language and region settings. Without these essential cookies, our services cannot operate as intended.
Furthermore, cookies enable us to gather analytical data on how our services are used. This information helps us to identify which parts of our platform are most popular, detect any performance issues, and make informed decisions to improve the user experience. Cookies also support our fraud prevention and responsible gambling measures by helping to verify user identity and monitor for irregular account activity.
Types of Cookies We Employ
We utilise a range of cookies to deliver and enhance our services, which can be categorised as follows:
- Required Cookies: These are strictly necessary for the website to function. They enable core functionalities such as user authentication, account management, and ensuring the security of the platform. These cookies cannot be disabled.
- Analytical Cookies: These cookies collect information about how visitors use our website, such as which pages are visited most often and if they receive error messages. The data is aggregated and anonymous, used solely to improve how our website works.
- Functional Cookies: These cookies allow the website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personal features. They can also be used to remember changes you have made to text size, fonts, and other customisable parts of web pages.
- Third-Party Cookies: These are cookies set by a domain other than the one you are visiting. VegasHero may use cookies from trusted partners for analytics, advertising, or integration with social media platforms.
- Advertising Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.
Your Options Regarding Cookies
Upon your first visit to our website, you will be presented with a cookie consent banner, which provides you with the option to accept or manage your cookie preferences. With the exception of Required Cookies, you can choose which categories of cookies to enable or disable. You can revisit and amend your preferences at any time through our website’s cookie settings portal.
In addition to our on-site tools, most web browsers allow some control of most cookies through the browser settings. You can configure your browser to block some or all cookies, or to alert you when cookies are being sent. Please be aware that if you disable Required Cookies through your browser, certain parts of the VegasHero website may become inaccessible or not function correctly.
Information on Third-Party Cookies
Some functionalities on our website are provided by third-party organisations. These services, which may include payment gateways, analytics platforms, and content delivery networks, may set their own cookies on your device. VegasHero does not control the placement or use of these third-party cookies and their use is governed by the privacy and cookie policies of the respective third parties.
We recommend that you review the policies of our key third-party service providers to understand how they collect and use your data. Our use of such services is intended to improve the functionality and performance of our platform, and we select our partners based on their commitment to data protection.
Changes to This Policy
VegasHero reserves the right to amend this Cookie Policy at any time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this policy periodically to stay informed about our use of cookies. The date of the last revision will always be displayed at the top of this page. For significant changes, we will provide a more prominent notice as appropriate.
Questions and Contact Information
Should you have any questions or require further clarification regarding our use of cookies, please do not hesitate to contact our support team at [email protected]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the data protection regulator in the United Kingdom, if you have concerns about our handling of your data.